It’s all well and good reading and reporting on innovation in the food industry, but how can you move forward from reading the news, to making the news? How can you start and maintain the momentum in your company, to get innovative products onto the shelves of the EU (member states)?
The new EU regulatory framework related to food innovation (novel foods) aims to improve conditions so that businesses can more easily bring new and innovative food to the EU market, while still maintaining a high level of food safety for European consumers. It aims to offer European consumers the benefit of a broader choice of food and a more favorable environment for Europe's agro-food industry. The current rules date back almost 20 years. Since then, technological developments and scientific advice have evolved considerably.
In this webinar expert speaker Katia Merten-Lentz will examine, explain and comment on the new EU food regulatory framework from a business and practical viewpoint. You will leave the webinar with an altered perspective on the practical challenges, impacts, risks and opportunities the new EU food regulatory framework offers.
Who Should Attend:
Ask a question at the Q&A session following the live event and get advice unique to your situation, directly from our expert speaker.
- Shawn K. Stevens
Katia Merten-Lentz is partner at international lawfirm Keller and Heckman. She advises clients on the legal and scientific aspects of the implementation of food regulations throughout Europe. Her team provides counselling and litigation services on regulatory, marketing (labeling, advertising, health and nutritional claims), safety and export and import issues (premarket approvals or clearances).